We know how important privacy is, and we want to make sure you understand how we work to protect your privacy.

This privacy notice explains what personal data we collect from you when you visit and use this website or communicate with us including:

  • How we use your data
  • How we share your data with others
  • How you can manage the use of your data

Please feel free reach out to us if you have any questions and we will be happy to help.

You can contact us:

By post: The Data Protection Officer, Velocity Commerce, Newton House, 2 Pioneer Court, Histon, Cambridge, CB24 9PT

By email:

What is Personal Data?

Under the EU’s General Data Protection Regulation (GDPR) personal data is defined as any information relating to an identified or identifiable natural person (‘data subject’).

An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a:

  • Name
  • Identification number
  • Location data
  • Online identifier

or to one or more factors specific to the identity of that natural person such as:

  • Physical
  • Physiological
  • Genetic
  • Mental
  • Economic
  • Cultural
  • Social

Why and How We Collect Your Information

To provide you with our services we need to collect personal data for correspondence purposes and/or detailed service provision. We will ensure the information we collect and use is appropriate for this purpose, and does not pose an invasion of your privacy.

We will collect and use the following data:

  • How you use our website, including details of your visits (pages viewed, resources accessed, traffic data, location, other communication data etc.)
  • Information you voluntarily submit, such as if you register for information and request further details from us (sign up to our newsletters etc).
  • Information that you provide when you communicate with our company through any method (email/phone/social media/written communications etc.)

Will Velocity Commerce Share my Personal Data with Anyone Else?

We may share your personal data with third-party service providers contracted to our company while working with you. These third parties are obligated to keep your information secure and only use it to carry out the service they provide you on our behalf.

They will dispose of your details in line with Velocity Commerce procedures when they do not need your data anymore to fulfil the service.

We will only pass your sensitive personal data onto a third-party service with your consent unless we are legally required to do otherwise.

How Will Velocity Commerce Process Your Personal Data?

Velocity Commerce will process (i.e. collect, store and use) the information you give us in compliance with the EU’s General Data Protection Regulation (GDPR). We will strive to keep your information accurate and up-to-date, and will not keep it for longer than required.

We need to retain data in accordance with the law – for example, information needed for income tax and audit purposes.

Specific business-sector requirements and agreed practices may govern how long particular types of personal data should be kept. Personal data may be held in addition to these periods depending on individual business needs.

When Will Velocity Commerce Contact Me?

Our aim is to be as non-intrusive as possible, and we will endeavour not to ask you any questions that are irrelevant or unnecessary. Furthermore, the information you provide will be subject to stringent measures and procedures to counter the risk of unauthorised access or disclosure.

Can I find out the personal data that the organisation holds about me?

At your request, we can confirm what information we hold about you and how it is processed. If Velocity Commerce does hold personal data about you, you can request the following information:

  • Identity and contact details of the person/organisation that has determined how and why to process your data. In some cases, this will be a representative in the EU.
  • Contact details of the data protection officer where applicable.
  • The purpose of the processing, and legal basis for processing.
  • If the processing is based on the legitimate interests of Velocity Commerce or a third party, the information about those interests.
  • The categories of personal data collected, stored, and processed.
  • Recipient(s) or categories of recipients that the data is/will be disclosed to.
  • If we intend to transfer the personal data to a third country or international organisation, information about how we ensure this is securely done. The EU has approved sending personal data to some countries because they meet a minimum standard of data protection. In other cases, we will ensure there are specific measures in place to secure your information.
  • How long your data will be stored.
  • Details of your rights to correct, erase, restrict or object to such processing.
  • Information about your right to withdraw consent at any time.
  • Information about your right to obtain and reuse your personal data for your own purposes across different services (data portability).
  • How to lodge a complaint with the supervisory authority.
  • Whether the provision of personal data is a statutory or contractual requirement, or a requirement necessary to enter into a contract, as well as whether you are obliged to provide the personal data and the possible consequences of failing to provide such data.
  • The source of personal data if it wasn’t collected directly from you.
  • Any details and information of automated decision making, such as profiling, and any meaningful information about the logic involved, as well as the significance and expected consequences of such processing.

Use of Cookies

Cookies provide information about the computer used by a visitor to our website. We may use cookies where appropriate to gather information about your computer to help us improve our website and user experience.

Sometimes we may gather information about your general internet use by using cookies. Cookies are downloaded to your computer and stored on its hard drive, but will not identify you personally as they are purely statistical data which does not identify any personal details.

If you access other websites through the Velocity Commerce website (by clicking on external links) they will have their own separate privacy policy conditions. Those websites are not covered by the Velocity Commerce privacy notice.

You can can change the settings on your computer to decline any cookies if you want.

Notice Updates

This privacy notice may change from time to time, so please periodically check this page to make sure you are still content with its terms and happy to continue to share your personal data with us.

This version of the privacy notice was updated on 4 April 2023.